Centre Brain : 5 Prompts To Persuasive Power
$15.99
‘Vital reading for anyone who wants to create communications that cause people to act.’ Matt Barlow, CEO, CAP When facing a red light, what can you say to turn it green? Hooking an audience? Sweating in a job interview? The results of what you say aren’t coincidence. Whether you persuade, or not, is down to whether you use the right prompts. The Centre Brain – the body’s action centre – responds to what it hears. And, if the right prompts are used, the brain can be persuaded to act. This book explains why your communication works, or doesn’t. Why you prompt action, or don’t. The result of a 20-year quest to discover what prompts action, this book offers readers a glimpse into the story behind their stories. Combining psychological insight, real-life experience and inspiring application, this book will empower you to really make the most of your message. ‘This book will help you get to the heart of what makes people and their communication persuasive.’ Ram Gidoomal CBE, international businessman
in stock within 3-5 days of online purchase
SKU (ISBN): 9780281077908
ISBN10: 0281077908
Steve Adams
Binding: Trade Paper
Published: July 2017
Publisher: SPCK
Print On Demand Product
Related products
-
Knowledge Of The Holy
$15.99Add to cartInformative and inspiring, The Knowledge of the Holy illuminates God’s attributes–from wisdom, to grace, to mercy–and shows through prayerful and discussion, how we can more fully recognize and appreciate each of these divine aspects. This book will be treasured by anyone committed to the Christian faith. It bears eloquent witness to God’s majesty and shows us new ways to experience and understand the wonder and the power of God’s spirit in our daily lives.
-
Light Within Me
$27.99Add to cartThe celebrated Fox News star and #1 New York Times bestselling author offers a powerful, uplifting look at her life and her spiritual journey, reflecting on her family, her faith, and her successful career.
In her bestselling children’s book Take Heart, My Child, Ainsley Earhardt drew on her childhood and the inspirational notes her father wrote her before school each morning. In this moving memoir, she reminisces about growing up with a father who loved his children unconditionally–a cherished model of parenthood she has adopted with her own daughter–how her Christian faith has shaped her life, and the dynamic journalism career that has made her a trusted household name.
From her insightful political coverage, including a sit-down with Melania Trump, to her powerful reporting covering some of the most headline-making national events, to her live coverage, including Pope Francis’ visit to New York, Ainsley considers her career and the factors that have propelled her to the top of her field, becoming a cohost of Fox & Friends and contributor to Hannity. Ainsley credits her success to the values she learned from her parents, and to the enduring Christian faith that has been her ballast through thick and thin, in good times and in periods of great difficulty.
Filled with inspirational quotes taken from Scripture and illustrated with sixteen pages of never-before-seen photos, her memoir is infused with her spiritual beliefs and will touch the hearts of all her fans, reminding them to count the blessings God has given them every day of their lives.
-
Render Unto Caesar
$28.99Add to cartThe revered Bible scholar and author of The Historical Jesus explores the Christian culture wars–the debates over church and state–from a biblical perspective, exploring the earliest tensions evident in the New Testament, and offering a way forward for Christians today.
Leading Bible scholar John Dominic Crossan, the author of the pioneering work The Historical Jesus, provides new insight into the Christian culture wars which began in the New Testament and persist strongly today.
For decades, Americans have been divided on how Christians should relate to government and lawmakers, a dispute that has impacted every area of society and grown more rancorous over the past forty years. But as Crossan makes clear, this debate isn’t new; it can be found in the New Testament itself, most notably in the tensions between Luke-Acts and Revelations.
In the texts of Luke-Acts, Rome is considered favorably. In the book of Revelations, Rome is seen as the embodiment of evil in the world. Yet there is an alternative to these two extremes, Crossan explains. The historical Jesus and Paul, the earliest Christian teachers, were both strongly opposed to Rome, yet neither demonized the Empire.
Crossan sees in Jesus and Paul’s approach a model for Christians today that can be used to cut through the acrimony and polarization roiling our society and dividing us.
Reviews
There are no reviews yet.