Brain Tattoos : Creating Unique Brands That Stick In Your Customers’ Minds

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  Great By Choice

  $29.99

  The new question
  Ten years after the worldwide bestseller Good to Great, Jim Collins returns with another groundbreaking work, this time to ask: Why do some companies thrive in uncertainty, even chaos, and others do not? Based on nine years of research, buttressed by rigorous analysis and infused with engaging stories, Collins and his colleague, Morten Hansen, enumerate the principles for building a truly great enterprise in unpredictable, tumultuous, and fast-moving times.

  The new study
  Great by Choice distinguishes itself from Collins’s prior work by its focus not just on performance, but also on the type of unstable environments faced by leaders today.

  With a team of more than twenty researchers, Collins and Hansen studied companies that rose to greatness-beating their industry indexes by a minimum of ten times over fifteen years-in environments characterized by big forces and rapid shifts that leaders could not predict or control. The research team then contrasted these “10X companies” to a carefully selected set of comparison companies that failed to achieve greatness in similarly extreme environments.

  The new findings
  The study results were full of provocative surprises. Such as:

  The best leaders were not more risk taking, more visionary, and more creative than the comparisons; they were more disciplined, more empirical, and more paranoid.
  Innovation by itself turns out not to be the trump card in a chaotic and uncertain world; more important is the ability to scale innovation, to blend creativity with discipline.
  Following the belief that leading in a “fast world” always requires “fast decisions” and “fast action” is a good way to get killed.
  The great companies changed less in reaction to a radically changing world than the comparison companies.
  The authors challenge conventional wisdom with thought-provoking, sticky, and supremely practical concepts. They include: 10Xers; the 20 Mile March; Fire Bullets, Then Cannonballs; Leading above the Death Line; Zoom Out, Then Zoom In; and the SMaC Recipe.

  Finally, in the last chapter, Collins and Hansen present their most provocative and original analysis: defining, quantifying, and studying the role of luck. The great companies and the leaders who built them were not luckier than the comparisons, but they did get a higher Return on Luck.

  This book is classic Collins: contrarian, data-driven, and uplifting. He and Hansen show convincingly that, even in a chaotic and uncer

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• 

  Women Of The Bible Speak

  $25.99

  The women of the Bible lived timeless stories–by examining them, we can understand what it means to be a woman of faith.

  People unfamiliar with Scripture often assume that women play a small, secondary role in the Bible. But in fact, they were central figures in numerous Biblical tales. It was Queen Esther’s bravery at a vital point in history which saved her entire people. The Bible contains warriors like Jael, judges like Deborah, and prophets like Miriam. The first person to witness Jesus’ resurrection was Mary Magdalene, who promptly became the first Christian evangelist, eager to share the news which would change the world forever.

  In The Women of the Bible Speak, Fox News Channel’s Shannon Bream opens up the lives of sixteen of these Biblical women, arranging them into pairs and contrasting their journeys. In pairing their stories, Shannon helps us reflect not only on the meaning of each individual’s life, but on how they relate to each other and to us.

  From the shepherdesses of ancient Israel who helped raise the future leaders of the people of God, to the courageous early Christians, the narrative of the Bible offers us many vivid and fascinating female characters. In their lives we can see common struggles to resist bitterness, despair, and pride, and to instead find their true selves in faith, hope, and love. In studying these heroes of the faith, we can find wisdom and warnings for how to better navigate our own faith journeys.

  The Women of the Bible Speak outlines the lessons we can take from the valor of Esther, the hope of Hannah, the audacity of Rahab, and the faith of Mary. In broadening each woman’s individual story, Shannon offers us a deeper understanding of each, and wisdom and insights that can transform our own lives today.

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• 

  Ruthless Trust : The Ragamuffins Path To God

  $14.99

  We are made for the love of God, and nothing less will ever satisfy us. In his acclaimed bestseller, The Ragamuffin Gospel, Brennan Manning showed us the powerful truth that the divine gifts of love is ever present for us regardless of the state of our lives. Now in this challenging sequel, he turns to our primary obstacle to living fully within this divine love — the lack of “ruthless trust.”

  Through rich stories and deep insights, Manning shows us how true and radical trust can transform everything in our lives. No matter where we are on our path of discipleship, he offers encouragement to shed the limitations of fear, shame, and doubt through complete reliance upon God. The way of Ruthless Trust is not an abstract theory; it is that very practical and demanding path that each of us must follow in response to God’s love.

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• 

  Hollywood Commandments : A Spiritual Guide To Secular Success

  $25.99

  DeVon Franklin, New York Times bestselling author of The Wait and prominent Hollywood producer, reveals that secular and spiritual success are not opposites. To have one, you need the other.

  You can be wildly successful without losing your faith. In fact, your secular success will strengthen your faith if you allow it. Too often we believe that success in secular environments contradicts the core principles of faith, but the opposite is true: Your faith was designed to thrive in the secular world and to transform it as a result. You may never experience the true fulfillment you were created for until you pursue the secular ambitions in your heart.

  New York Times bestselling author DeVon Franklin knows this to be true. In The Hollywood Commandments, the prominent Hollywood producer and spiritual success coach reveals 10 life-changing lessons picked-up from his over-twenty-year career in the entertainment business. You won’t learn these lessons in the church yet they will help you achieve an amazing life and thriving career that glorifies God. The Hollywood Commandments will help you:

  –Identify how to use what makes you unique to propel your career.
  –Overcome fear and build the courage to pursue new opportunities waiting for you.
  –Gain the confidence to make important life decisions with greater peace and clarity.
  –Negotiate the life and career advancement you deserve.

  No, you don’t have to work in Hollywood for this book to work for you, these “commandments” apply to every walk of life! If you are stuck, looking for the secrets to advance your career, or have a feeling there’s more to life, this book is for you.

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